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3D sun behind clouds for active childhoods homepage artwork
3D tree in Active Childhood's artwork
girl's pink paper airplane that is flying ahead of boy's plane and winning
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Kabir Active Childhoods 3D boy character losing the race
blue paper airplane flown by boy that is coming second in race
3D fluffy cloud and sun on active childhoods homepage artwork
Abdec Active Childhoods Campaign Logo

Promoting Outdoor
Play For Children

girl's pink paper airplane's path
dotted line showing path of boy's blue airplane

Why Active
Childhoods Matter

In this age of screens and sedentary lifestyles, it's more important than ever for kids to engage in physical activity and outdoor play. Active Childhoods is a campaign that aims to promote healthy childhoods through outdoor play and physical activity. We believe that happy memories lead to healthy lives.

Play is often talked about as if it were a relief from serious learning. But for children, play is serious learning. Play is really the work of childhood." - Fred Rogers

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Building a Bright Future
with The Four Pillars

Benefits of outdoor play include improved physical health, social skills, and the development of the ability to think and reason.

Regular physical activity is essential for healthy childhood development. 

Happy childhood memories are important for overall well-being. 

A healthy childhood lays the foundation for a healthy life. 

Join the Movement

Join us in promoting active childhoods and healthy lifestyles for children. Together, we can create a future where all children have the opportunity to thrive.

Boys enjoying football in rain
Girl playing with paper plane
group of young boys jumping in air with Mumbai Worli Sealink in background.
Group of children enjoying roller skating
Young girl running with a pinwheel
Group of boys enjoying themselves
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